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    The Google Ads Attribution Models

    An Introduction to Attribution Models

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    Deciding where, when and how much to spend on a marketing channel such as Google Ads or Facebook marketing…

    Flatiron Building (New York City) Brad Smith

    More than a Name — Giving Your Development a ‘Personality’

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    With the number of apartment developments underway across Brisbane, giving your next project an identity…

    Interior London Residences, West End

    Leveraging Social Media to Sell Off-Plan Apartments

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    Real estate agents are using social media to connect with potential buyers with great success and now property developers are…

    Pool at London Residences, West End

    Brisbane’s ‘Two-Speed’ Apartment Market — Boom or Bust?

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    Brisbane real estate agents increasingly refer to Brisbane’s apartment market as a “two-speed” market in which demand for…

    Unsplash 3 Cool — And Free — Digital Tools at Your Fingertips

    3 Cool — And Free — Digital Tools at Your Fingertips

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    Visual content is a powerful tool to have at your disposal and there’s now a myriad of digital tools at your fingertips with which…

    Apartments (Pavel Nekoranec)

    The Challenges Property Developers Face in 2018 — Part I: Selling Off-Plan

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    Despite the significant changes that have taken place in the marketing landscape over the past two decades, a high…

    Australia Wim Wenders, Wim Wenders Vs Unsplash

    Wim Wenders Vs Unsplash

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    Wim Wenders, the renowned German filmmaker — director of Paris, Texas — and photographer recently told the BBC that…

    Raw Pixel 3 Ways to Get More Bang for Your Marketing Buck

    3 Ways to Get More Bang for Your Marketing Buck

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    There’s often a disconnect between the way business people buy and the way they sell. When they buy a product for their own…

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