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    Losing Money on Autopilot — The Case Against Cheap Management Fees — Part 1

    435 212 Jason McMahon

    Pay-per-click advertising campaigns can be set up and run by office juniors in just minutes. But is that really what you want?

    How to Rank Your Brand in the Google Knowledge Graph

    800 450 Jason McMahon

    Google’s Knowledge Graph powers and generates Knowledge Graph Cards/Panels, which are the information blocks that…

    How to Create a GMB Short Name

    1024 1024 Jason McMahon

    The new Google My Business (GMB) short name feature provides an easy way to promote your GMB profile and generate… 

    Optimise Your GMB Profile for Products

    760 400 Jason McMahon

    Business owners can now add products to their GMB profiles and listings which are visible in mobile search but not Google…

    Structured Data — What It Is and the Benefits It Can Deliver

    560 315 Jason McMahon

    Schema markup is a powerful but underutilised code that you can add to the HTML on your site to improve the way…

    search intent

    What Is Searcher Intent and How to Leverage It for Boosted SEO Rankings

    1024 681 Jason McMahon

    Google’s Keyword Planner is the most popular keyword research tool — paid or free — on the market. While Keyword…

    Get More Reviews with a Google Short Name 

    1024 1024 Jason McMahon

    Google has just added a short name feature to Google My Business (GMB), allowing businesses to create a custom short name…

    Optimising Your Site for SEO: What You Need to Know in 2019

    1024 680 Jason McMahon

    From greater opportunities to increase online exposure with rich and featured snippets to Google My Business’s new…

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